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The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly

Scott, David Meerman

Category

Nature

Title

The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly

Description

ˆThe ‰new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / David Meerman Scott

Edition

2. ed

Physical description

XXX, 289 p. ; 23 cm

Standard numbers

ISBN: 9780470547816

Date

©2010

Place of publication

Hoboken, N.J.

Village

STATI UNITI

Tongue

ID

IT\ICCU\UFI\0553361
Biblioteca del Distretto di scienze umane - sezione Giordano Bruno

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