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Social marketing : perspectives and viewpoints

Lazer, William

Social marketing : perspectives and viewpoints
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Category

Testo

Nature

Monografia

Title

Social marketing : perspectives and viewpoints

Names

[Autore] Lazer, William
[Autore] Kelley, Eugene J.

Description

Social marketing : perspectives and viewpoints / William Lazer, Eugene J. Kelley

Physical description

XIII, 505 p. ; 23 cm.

Date

1973

Place of publication

Homewood [etc.]

Village

STATI UNITI

Tongue

INGLESE

Source

Biblioteche SBN Sardegna

ID

IT\ICCU\UBO\1011918

Resources links

http://id.sbn.it/bid/UBO1011918
Biblioteca del Distretto delle scienze sociali, economiche e giuridiche - sezione Scienze economiche

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