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Contemporary marketing and consumer behavior : an anthropological sourcebook

Contemporary marketing and consumer behavior : an anthropological sourcebook
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Category

Testo

Nature

Monografia

Title

Contemporary marketing and consumer behavior : an anthropological sourcebook

Names

Sherry, John F.

Dewey class

658.8342 Gestione della distribuzione. Ricerca sui consumatori. Comportamento del consumatore.ù

BNI subject

Consumatori - Comportamento
MARKETING - Psicologia

Description

Contemporary marketing and consumer behavior : an anthropological sourcebook

Physical description

482 p. ; 23 cm.

Standard numbers

ISBN: 080395753X

Date

c1995

Place of publication

Thousand Oaks

Village

STATI UNITI

Tongue

INGLESE

Source

Biblioteche SBN Sardegna

ID

IT\ICCU\UBO\0255711

Resources links

http://id.sbn.it/bid/UBO0255711
Biblioteca del Distretto delle scienze sociali, economiche e giuridiche - sezione Scienze politiche

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