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The theory of buyer behavior

Howard, John A.

Category

Nature

Title

The theory of buyer behavior

Description

ˆThe ‰theory of buyer behavior / John A. Howard and Jagdish N. Sheth

Physical description

XV, 458 p. : ill. ; 23 cm.

Standard numbers

ISBN: 0471416576

Date

<1969>

Place of publication

New York

Village

STATI UNITI

Tongue

ID

IT\ICCU\PUV\0790351
Biblioteca del Distretto delle scienze sociali, economiche e giuridiche - sezione Scienze politiche

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