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The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly

Scott, David Meerman

Catégorie

Nature

Titre

The new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly

Description

ˆThe ‰new rules of marketing and PR : how to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / David Meerman Scott

Édition

2. ed

Description physique

XXX, 289 p. ; 23 cm

Nombres standard

ISBN: 9780470547816

Date

©2010

Place de publication

Hoboken, N.J.

Village

STATI UNITI

Langue

ID

IT\ICCU\UFI\0553361

Liens de ressources

Biblioteca del Distretto di scienze umane - sezione Giordano Bruno

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